Mobile Food Truck Business: A Modern Trend

“Small capital, big profit”, “Buy with friends, sell with colleagues”… these proverbs are very familiar to Vietnamese people. And in the era of 4.0, when the pace of life is increasingly hurried and bustling, mobile vending has become an ideal startup choice for many people, especially young people.

1. Mobile Vending: Small Business, Big Potential

1.1 What is Mobile Vending?

Mobile vending, as its name suggests, is a form of business that moves and is not fixed in one location. From simple street vendor carts, today, mobile vending has developed diversely with models such as mobile food trucks, mobile vending carts, mobile vending stalls, … attracting consumers with convenience and novelty.

1.2 Advantages of Mobile Vending

• Location Flexibility: You can move to crowded places, reaching more potential customers. For example, in the morning you can sell near companies and schools on Nguyen Trai Street, Thanh Xuan District, and in the late afternoon move to crowded residential areas in Ha Dong District and Cau Giay District.
• Low Investment Costs: Compared to renting space and opening a store, mobile vending helps you significantly save on rent, staff, utilities, etc.
• Easy Customer Access: The business model is close, friendly, and easily attracts customers.

A food truck parked on a busy street serving customers.

1.3 Disadvantages of Mobile Vending

• Weather Dependent: Rain, wind, and heat can all affect business operations.
• Requires Frequent Moving: Frequent moving can make it difficult to manage goods and maintain equipment.