Mitsubishi Trucks in Vietnam: A Journey of Reliability and Trust

The saying “A conversation starts with a betel quid” holds true in many cases, and the story of Minh “the truck driver” from Nguyen Trai Street, Ha Dong, also begins with one. Minh, a seasoned truck driver with years of experience, was enjoying some tea and chewing betel quid when he shared his experience with his Mitsubishi Fuso Canter – his trusty “workhorse” that has accompanied him on countless journeys across Vietnam. Hearing Minh talk about the durability, fuel efficiency, and excellent after-sales service of Mitsubishi, the other drivers present nodded in agreement. Indeed, when it comes to trucks in Vietnam, Mitsubishi is a household name and a trusted brand. So, what has made Mitsubishi Motors Vietnam so successful in today’s dynamic truck market? This article will explore the answer.

Mitsubishi Fuso Canter Truck in Vietnam

Mitsubishi – A Journey Intertwined with Vietnam’s Development

Mitsubishi Motors Vietnam was established in 1994 as a joint venture between Mitsubishi Corporation of Japan and VinaCapital. Over nearly three decades of establishment and development, Mitsubishi has affirmed its solid position in the hearts of Vietnamese consumers.

From the First Vehicles to Market Leadership

Starting with the assembly and distribution of passenger cars, Mitsubishi gradually asserted its Japanese quality through each product. In 2006, the Mitsubishi Motors Vietnam (MMV) factory was built in Binh Duong province, marking a significant turning point and officially establishing Mitsubishi as one of the leading automobile manufacturers in Vietnam.

Expanding Market Share, Enhancing Prestige

Not stopping at passenger cars, Mitsubishi continued to launch light trucks and pickup trucks, meeting the increasingly diverse needs of the market. From the first Mitsubishi Fuso Canter trucks to the present day, Mitsubishi has been present on all roads in Vietnam, from small streets to large construction sites, contributing significantly to the country’s socio-economic development.

Mitsubishi Trucks – The Top Choice for Vietnamese People

Japanese Quality – Solid Trust

“Japanese car” – two short words that speak volumes about users’ trust in quality and durability. Mr. Nguyen Van Hung – an expert in the automotive field and author of the book “Choosing the Right Truck for Your Business” states: “Mitsubishi trucks are manufactured on modern production lines, strictly adhering to rigorous Japanese standards, ensuring that customers receive the highest quality products.”

Diverse Product Range – Meeting All Needs

Mitsubishi offers a wide range of trucks, from light to heavy duty, suitable for various purposes. Whether you need a compact truck for transporting goods within the city or a large truck for long-distance transportation, Mitsubishi can meet your needs.